“A decent PR campaign, rooted in traditional media relations, can be executed on its own. A great PR campaign will work in harmony with each of these other disciplines and guide their success.”
Read my guest post on the Minnesota Public Relations blog.
Tags: IMCChat, Integrated+Marketing+Communications, Kary+Delaria, marketing, MNPR, pr, PR 2.0, public relations, seo, SMO, social media, Social+Media

