Brian Solis’ presentation in Minneapolis is just two weeks away (July 27), and I hope that you’re planning to attend. We’re excited and honored that he’s making the trip to speak to our community.
This post however, isn’t about that event. It's about Brian’s book, Engage!
Engage is a great book. I read every last stinkin word in it … I underlined stuff (with a straight edge!), made notes in the margins, emailed passages to clients and tweeted my favorite quotes.
Problem is, I am totally not normal.
I am a reader. Hard core. I don’t watch TV. I don’t play video games. I have no hobbies or social life.
(Wow … that sounds really pathetic, doesn’t it?)
All I do is read … books, blogs, magazines, newspapers, backs of cereal boxes, you name it.
What’s more, I also read business books. (I run a business book club – thanks to all who’ve dropped by – and I know that this is an even more rare breed of people.)
So, when I see people tweeting that they’re anxious to tackle Brian’s book before or after the event, I get a little nervous.
You see, Brian’s book is really good, but it’s also really ... well, epic. (At our book salon, some people said there were sections that “made their brains want to explode.”)
It’s summer in Minnesota, and I’m worried that even you serious readers out there might not be in the mood to have your brain exploding. Your brain probably wants more to lie in the sunshine with a gin and tonic.
Never fear though, I figured out a way that you can get your "Engage" fix and that gin and tonic too ...
Let me start by saying this: I really think you should read Brain’s book in its entirety.
You should try to drink eight glasses of water a day, floss and “live your best life,” too.
The reality is that many of you won’t.
However, I'm willing to bet that you'll read parts of this book, and some is better than none. If your time and attention is limited, hopefully these Cliff Notes can help you determine which parts those should be.
So, (with many, many, apologies to Brian) pick your profile and let's get started ...
One of my favorite quotes from Brian Solis is that he considers himself to be “forever a student of social media.”
... and he is one smart dude.
Point here is we all have stuff to learn.
If you consider yourself to be a guru, then I guess my recommendations for you are ...
Who knows? Maybe if you play your cards right, someday you'll get your very own Cliff Notes too.
I’m a consultant, strategist, author, educator, and speaker with more than 30 years of professional experience. I’m passionately curious, fairly sassy, kinda dorky and seriously good at what I do.